According to a PTI report that cites an official from the firm, Italian car maker Automobili Lamborghini is planning to target customers with smaller centers to boost its production.
Based on the research, the manufacturer of the super sports car is optimistic about the economic growth of the country as well as the rise of first-generation entrepreneurs and massive road infrastructure construction to drive the future development of a business.
“We launched a programme and reached out to possible customers in 100 cities. Today we have 50 cities in India where you can find a Lamborghini owner and these Tier I and Tier II cities now contribute to more than 25 per cent of the business. So these cities are becoming very important for us,” Lamborghini India Chief Sharad Agarwal had said to PTI.
Automobili Lamborghini S.p.A is an Italian producer of high-end sports cars and SUVs headquartered in Sant’Agata Bolognese. Volkswagen Group controls the company through its subsidiary Audi. Volkswagen Group through its subsidiary Audi. The report states that Lamborghini began its India operations in 2007. The year before, Lamborghini sold 92 cars in India, an increase of 33 percent compared to the 69 units sold in 2021. The Italian brand has three models -the premium SUV Urus and two super-sports automobiles, Huracan Tecnica and Aventador in the country, and prices start at around three crore rupees.
PTI further stated to Agarwal that the firm currently has clients in areas such as Amritsar, Shillong, Lucknow, Udupi, and Ajmer because the demand is dispersed.
Reported the monthly sales in domestic markets of 5,313 units in April 2023, while export figures were 2,363 units during the month. The company registered 7,874 units of domestic transactions and shipped out 2,042 units during April 2022. The company saw a drop of 32 percent in its sales to the domestic market in April 2023 when compared to April 2022.
In his comments about the sales performance for this month, Yuichi Murata, director of sales and marketing, Honda Cars India Ltd said, “Our sales results for April’23 are in line with our plan. We are pleased to start the new financial year with a positive consumer sentiment and healthy market demand.”
The report also said that the company is looking into eliminating 3,000 non-manufacturing workers from its workforce across the globe. In the meantime, Rolls-Royce CEO Tufan Erginbilgic has launched a transformation plan for the company, which includes certain key management changes. The project will combine the non-manufacturing divisions within the Rolls’ civil power, aerospace, and defense systems divisions.
“We are working at pace on our transformation across a number of work streams and only one part of one of those work streams is about realizing organizational efficiencies. We have made no decisions whatsoever on any potential impact on employees and any suggestion otherwise is pure speculation,” Bloomberg stated as a Rolls-Royce spokesperson.
